Having led the Social Impact Fund (SIF) since its inception in 2013, Craig Cichy was formerly named the organization’s first Managing Director in 2020, and then Executive Director in 2022. While Craig has built his 25+-year career in a wide variety of roles, he views his work in philanthropy and non-profit management as the most personally gratifying of his life.
At Social Impact Fund (SIF), Craig leads the organization’s fiscal sponsorship practice, and manages the overall activities of the organization. To date, SIF has administered over $80 million in fundraising revenues, and sponsors charitable initiatives rooted in the entertainment and creative communities and beyond. Marquee programs include John Legend, Will.I.Am, Kerry Washington, Shawn Mendes, Rosario Dawson, Bradley Cooper, Hailey Bieber, Cardi B., The Kid Laroi, Madonna, Chris Powell, and Lilly Singh. Corporate-led initiatives sponsored by SIF include Internet Brands, Loved01, Rhode Skin, Nike, and Scotch Porter.
Prior to SIF, Craig consulted and managed the philanthropic activities of individuals and corporations dedicated to charitable work and community involvement via the MAC (Cosmetics) AIDS Fund and Entertainment Industry Foundation (EIF), overseeing portfolios of $12M+ annually.
At EIF, he oversaw the philanthropic work of a growing number of high-profile individual and institutional clients within the entertainment industry, including Charlize Theron, Christina Applegate, Carrie Ann Inaba, Holly Robinson Peete, the Black Eyed Peas, and Comedy Central, as well as sponsored initiatives – the EIF Women’s Cancer Research Fund and the EIF Revlon Run/Walk for Women (NY & LA).
Prior to joining EIF, he served as Director of the M∙A∙C AIDS Fund, the NYC-based global charitable initiative of M∙A∙C Cosmetics for six years. Craig directed an annual grants portfolio totaling $8-10 million, and assisted with the strategic direction of the Fund’s global grant making activities, specific to HIV/AIDS services and prevention. In addition, he directed M∙A∙C’s corporate participation in charitable events, created education and awareness campaigns for corporate and field employees, and managed the content of the Fund’s website. He developed global messaging for five of M∙A∙C’s annual World AIDS Day campaigns and other company-wide programs, including launches for 4 editions of the iconic M∙A∙C VIVA GLAM product line (featuring Christina Aguilera, Fergie, Linda Evangelista, Mary J. Blige, Pamela Anderson and Eve). By 2006, Craig propelled M∙A∙C Cosmetics to the highest-grossing corporate fundraising team in NYC AIDS Walk history, a position that M∙A∙C continues to hold today. From 2006-2008, he represented the M∙A∙C AIDS Fund on the Advisory Committee of the New York Community Trust.
Craig is a member of the Council of NationSwell, serves as Treasurer of the Ice Skating Institute of America Education Foundation, and is on the Board of Trustees of the Ice Theatre of New York.
He resides in Los Angeles, CA with his dog, Mister.
Amerika Blair comes to SIF as Program Manager, with experience in human resources, nonprofit administration, project management, communications management, civic engagement, community and grassroots organizing, and advocacy.
Before her role at SIF, Ms. Blair previously worked at the Equal Justice Initiative, where she managed operations and internal projects. A native of Montgomery, AL, Ms. Blair has a deep passion for advocating for marginalized and oppressed communities and at-risk youth.
In addition to serving as a noncommissioned officer in the United States Air Force Reserves, she serves on the boards of several local non-profits, including Safe Space Montgomery, a community-based organization focusing on community mediation and violence interruption and awareness.
The Junior League of Montgomery recognized Ms. Blair as the year’s volunteer in 2019 for her leadership and commitment to expanding resources for under-served communities. She is a 2021 Policy Fellow for the Black to the Future Public Policy Institute, a 2022 Women's Policy Institute Fellow, and completed The Campaign School at Yale University in 2023. Amerika was recently named one of Central Alabama’s 40 under 40 and is a 2021 graduate of Leadership Montgomery’s Torchbearers. She is completing her graduate degree at Columbia University in New York.
In her spare time, she enjoys spending time with her husband, family, and fur-baby, Cali 'Yonce.
The esteemed SIF Board of Directors brings together decades of experience in non-profit governance, administration, oversight and organization. Our Directors represent a multitude of industries and professions, including financial, entertainment, social enterprise, charitable giving, business development and civic engagement.